Memphis, Tn, a blue-collar city located on the Mississippi River has a well-earned reputation for being hard nose and gritty. There are few American cities that can claim they’ve created an original indigenous sound, Memphis one of them.Born April 7, 1995, Diamond J Holder adopted YKDR as an acronym for YOUNG KING’S DREAM RICH as a teenager aspiring to elevate himself into a better socio-economic status. YKDR has a legacy of entertainment flowing in his bloodline. Not many entertainers can count relatives such as Otis Stokes, the lead singer of the legendary Lakeside band, Memphis rapper MJG and NBA legend Penny Hardaway in their family lineage.YKDR’s brother, a producer known as TMAC quietly accrued recording equipment. After purchasing all the equipment needed, the duo began recording. The first single recorded, “Drippin Messy” is a classic Memphis street anthem. This track combines all the elements that has made Memphis the epicenter of the Southern Music.